Eerily strange how they should be so up-front about it.

Reminds me of what total911info has referrred to as "revelation of the method".

The current British and US psy-ops methods sound like they could have come right out of the transcripts of the post-WWII Nuremberg tribunals
http://www.mala.bc.ca/~soules/media205/205week6.htm

Or Rwanda:
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.... the case of Ferdinand Nahimana is at least a symbolic one, in that he' s convicted solely on the basis of statements that he didn't make himself, and also programs from journalists, from programs or from journalists of RTLM, and he was convicted also as a founder, a member of the board of this corporation, which owned the radio. He was therefore convicted, and this key date as you can understand as from April 8, 1994, that he broke all contact with the radio station. So we' re here therefore to look together critically at the role of the media, and also at the way in which international justice did, in fact, deal with the issue of incitement to genocide. So it' s good that this question should be asked by the journalists themselves, journalists for whom the verification of sources, of information are major principles. Major principles , otherwise we would have no journalism, rather we would have is instrumentalization of information, in other words propaganda
http://www.rwandainitiative.ca/symposium/transcript/panel2/duval.html
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These mass media psyopss were used to great effect in staging the Balkan war of the 1990's:
http://www.rastko.org.yu/kosovo/istorija/ccsavich-propaganda.html

And in the general militarization of popular culture, as Goebbels and the National Socialists realized:
http://edstrong.blog-city.com/the_american_way__glorification_of_war.htm